--- title: Transit ticketing transformation begins in Nouvelle-Aquitaine | Kuba description: Guéret celebrates the activation of a new transit ticketing system, the first phase of a roll-out in the Nouvelle-Aquitaine region of France. image: https://blog.kubapay.com/hubfs/Imported_Blog_Media/Gueret-5-scaled.jpg --- - [Home](https://www.kubapay.com/en/) - [Services](https://www.kubapay.com/en/services/) - [About Us](https://www.kubapay.com/en/company/) - [Blog](https://www.kubapay.com/en/blog/) - [Case Studies](https://casestudies.kubapay.com/discover?hsLang=en) - [Careers](https://www.kubapay.com/en/company/#careers/) - [Contact Us](https://www.kubapay.com/en/contact-us/) [Blog](https://www.kubapay.com/en/blog/) [News](https://blog.kubapay.com/tag/news) # Guéret steps into the future of transit ticketing [ Catherine Goddard ](https://blog.kubapay.com/author/catherine-goddard) May 16, 2024 2 min read ![](https://blog.kubapay.com/hubfs/Imported_Blog_Media/Gueret-5-scaled.jpg) Guéret is the first town in Nouvelle-Aquitaine to be onboarded to a new transit ticketing system that will eventually connect the transit experience across the vast Nouvelle-Aquitaine region. Earlier this week, Guéret, a town in the Nouvelle-Aquitaine region of central France, marked the installation of a new Kuba ticketing system, enabled for account-based ticketing and contactless EMV payments. General Manager of Kuba France, Tarik Dinane, was at the launch, attended by Jérôme Kravetz (Director of [Nouvelle-Aquitaine Mobilités](https://nouvelle-aquitaine-mobilites.fr/)), Cyril Ruotte (Public Sector and Social Economy Manager at La Banque Postale), and Patrick Rougeot, representing the Nouvelle-Aquitaine Region (Vice President of Transport of the Grand Guéret Agglomeration Community). ## First use case The people of Guéret who travel on the AggloBus network will be the first to use the system, which will eventually be rolled-out at scale. The deployment of a unified transit ticketing platform is being coordinated by Nouvelle-Aquitaine Mobilités (NAM), an organisation with 32 members, which has been set up to facilitate sustainable mobility throughout the territory. At the launch in Guéret, a crowd heard how the system will enable users to tap a validator to board buses using a Modalis card, a credit or debit bank card, or a digital wallet. Eventually, it is hoped that these digital ‘travel tokens’ will replace paper tickets altogether, enhancing passenger convenience, while also reducing waste and litter. The tap-to-travel experience simplifies and speeds-up boarding, helping transport to run on time. ## Regional interoperability Kuba is NAM’s chosen partner to provide a consistent, user-friendly [ticketing platform](https://www.kubapay.com/en/services/), comprising on-board validators and an account-based ticketing back office. In addition to accepting taps from the Modalis card, validators will accept scans of QR codes displayed on the Modalis app, or of tickets bought at retailers and using ticket vending machines. The system will enable a broad spectrum of ticketing options to meet passengers’ needs. Nouvelle-Aquitaine Mobilités’ aims to gradually deploy this technology across multimodal urban, suburban and rural networks to deliver seamless interoperability. Guéret was the first network to be equipped with this system and it will be followed by other towns and cities, including Limoges, Tulle, Périgeux, and the TER regional rail network. Tarik Dinane says, “It’s great to see the beginnings of this project for Nouvelle-Aquitaine Mobilités. The launch in Guéret is the start of an incredible journey, which will see Kuba play a central role in transforming transport ticketing and simplifying payments for travellers in one of the largest and most populated administrative regions of France.” Want to know more about how Kuba is driving the future of transit ticketing? We’d love to hear from you, so feel free to [get in touch](https://www.kubapay.com/en/contact-us/). ![Guéret steps into the future of transit ticketing](https://143673339.fs1.hubspotusercontent-eu1.net/hub/143673339/hubfs/Imported_Blog_Media/Gueret-1-scaled.jpg?width=1200&length=1200&name=Gueret-1-scaled.jpg) ![Guéret steps into the future of transit ticketing](https://143673339.fs1.hubspotusercontent-eu1.net/hub/143673339/hubfs/Imported_Blog_Media/Gueret-5-scaled.jpg?width=1200&length=1200&name=Gueret-5-scaled.jpg) ![Guéret steps into the future of transit ticketing](https://143673339.fs1.hubspotusercontent-eu1.net/hub/143673339/hubfs/Imported_Blog_Media/Gueret-3-1536x1152.jpg?width=1200&length=1200&name=Gueret-3-1536x1152.jpg) [ Back to news ](https://www.kubapay.com/en/blog/) [News](https://blog.kubapay.com/tag/news) Discover Insights ## Related Posts Mar 21, 2024 3 min read [![Open payments activated on public transport in Orléans | Kuba](https://blog.kubapay.com/hubfs/Imported_Blog_Media/Orleans-tram_shutterstock_2286351531-scaled.jpg) ](https://blog.kubapay.com/open-payments-activated-on-public-transport-in-orleans?hsLang=en) [News](https://blog.kubapay.com/tag/news) ### [Open payments activated on public transport in Orléans](https://blog.kubapay.com/open-payments-activated-on-public-transport-in-orleans?hsLang=en) Open payments have been launched by Orléans Métropole on its buses and trams to offer a simple ticketing experience to passengers. [ Read Post ](https://blog.kubapay.com/open-payments-activated-on-public-transport-in-orleans?hsLang=en) Sep 6, 2024 1 min read [![Easy like tip tap: Tuscany's revolution in transit ticketing | Kuba](https://blog.kubapay.com/hubfs/Imported_Blog_Media/Easy-Like-Tip-Tap-Thumbnail.png) ](https://blog.kubapay.com/easy-like-tip-tap-tuscanys-revolution-in-transit-ticketing?hsLang=en) ### [Easy like tip tap: Tuscany's revolution in transit ticketing](https://blog.kubapay.com/easy-like-tip-tap-tuscanys-revolution-in-transit-ticketing?hsLang=en) Transit ticketing across Tuscany got easier this summer with the launch of "tip tap" open payments across buses in 273 cities and towns. [ Read Post ](https://blog.kubapay.com/easy-like-tip-tap-tuscanys-revolution-in-transit-ticketing?hsLang=en) May 7, 2024 2 min read [![Tuscany embraces open-loop fare payments | Kuba](https://blog.kubapay.com/hubfs/Imported_Blog_Media/bus-tip-tap-1.png) ](https://blog.kubapay.com/tuscany-embraces-open-loop-fare-payments?hsLang=en) [News](https://blog.kubapay.com/tag/news) ### [Tuscany embraces open-loop fare payments](https://blog.kubapay.com/tuscany-embraces-open-loop-fare-payments?hsLang=en) Data shows passengers approve of Tuscany's TipTap scheme, powered by Kuba - the largest open-loop roll-out on a European transit network. [ Read Post ](https://blog.kubapay.com/tuscany-embraces-open-loop-fare-payments?hsLang=en) Subscribe # Stay Updated with Our Insights Stay informed with our latest insights and ensure you never miss a significant post tailored to your interests. ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Catherine Goddard", "url" : "https://blog.kubapay.com/author/catherine-goddard" }, "dateModified" : "2024-11-26T12:08:44.458Z", "datePublished" : "2024-05-16T09:00:00.000Z", "headline" : "Transit ticketing transformation begins in Nouvelle-Aquitaine | Kuba", "image" : [ "https://blog.kubapay.com/hubfs/Imported_Blog_Media/Gueret-5-scaled.jpg" ], "mainEntityOfPage" : { "@id" : "https://blog.kubapay.com/transit-ticketing-enters-a-new-phase-in-gueret", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.kubapay.com/hubfs/Kuba%20Master%20logo_navy-1.svg" }, "name" : "Kuba Group Ltd" } } ```